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Inbound Marketing Services

Content Marketing

Generating brand collateral for web & social promotions to grow reach and retain loyal customers.

Attract

Engage

Retain

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Content Marketing Agency

Build brand equity with meaningful content

We will attract your target audience and get them to keep coming back to build a lasting relationship with your brand.

Perfect for companies looking to grow their reach & engage their existing audience, our inbound services cover content generation for resources that are helpful and interesting to your customer-base.

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Inbound Marketing Services

Content Marketing

A certified Hubspot partner, our agency will utilize the inbound methodology to boost your digital presence, generate meaningful content, promote your brand, and develop a cross-channel marketing strategy that enhances customer relationships.

Agency services

Blog Posts & Articles
Social Content
eBooks, Toolkits, & White Papers
Email Campaigns
Infographics
Chatbot Modules & Chatflows
Interactive Content
Dynamic Lead Forms
Landing Pages
Brand Collateral
Marketing Kits & Promotional
Commercial & Brand Video

CONTENT MARKETING SERVICES

Content Generation

Tailor-made content for any medium, platform, and vertical. Build meaningful customer bonds with engaging content.

Articles & Blog Posts

Our expert copywriters research, outline, and write engaging organic content tailored to your audience.

Social Graphics

Fusing sharp copy with captivating visuals, our creative team produces social content to boost engagement.

Infographics

Purpose-built, we research, structure, write, & design engaging infographics to attract your target market.

Email Campaigns

Newsletters, drip sequences, and segmented campaigns handcrafted to deepen customer bonds.

Brand Video

Brand promotions, explainer videos, social stories, and commercial video production with studio partners.

Interactive Content

Dynamic lead forms, quizzes, surveys, and interactive calculators built to drive engagement & generate leads.

67%
67%
More Inbound Leads

Source

6X
6X
Higher Conversion Rate

Source

434%
434%
More Search-Indexed Pages

Source

3X
3X
More Leads than Outbound

Source

Organic Blog

Articles & Blog Content

Visual

Social & Web Graphics

Educational

Infographics & eBooks

Interactive

Interactive Content

Looking to boost reach and engagement? Let’s get started.

Get in Touch

Tell us about your project?
Request a quote here.

CONTENT MARKETING SOLUTIONS

Content Generation

Articles & Blog Posts

Companies with active blogs generate 67% more leads than competitors, with better search traffic and 434% more pages indexed by Google.

Social Content

Visual graphics in social content generates nearly 40% more interactions than text alone, with Twitter garnering 150% retweets for image posts.

Email Campaigns

Driving more conversions than any other marketing channel, email marketing campaigns generate a staggering $44 for every $1 spent (a 4,400% ROI).

Brand Video

The most-favored format by consumers, more than 54% want to see brand video content from businesses they support.

Infographics

A Hubspot study found that infographics are shared three times more often than other content, with over 40% of marketers calling it the most valuable form of content.

eBooks & Toolkits

Used by over 70% over B2B marketers, eBooks, toolkits, & PDFs are seen as the most effective type of B2B content by half of all B2B companies.

Interactive Content

Dynamic lead forms, quizzes, calculators, and interactive surveys engage users and gather more audience data, increasing ROI by 90%.

Say “hello” to your new inbound marketing strategy solutions agency methodology partner

A comprehensive growth model for businesses, Inbound Marketing is centered around the development of lasting customer relationships built with—and nurtured by—strategically-designed content.

From engaging blog posts on industry topics to email nurture sequences and unique content offers for each stage of the customer lifecycle, the inbound approach is coordinated by our underlying strategy for each specific client business.

These inbound strategies have a proven, verifiable track record, with content marketing acquiring three times more leads than paid search (CMI—Hubspot). Further, inbound-driven leads are often of a better-quality, given their stronger intent & organic interest in your services, with inbound leads costing 62% less on average than outbound leads (Hubspot) and converting at double the rate of outbound leads.

Inbound marketing works by developing a meaningful relationship between a brand and its customers. While there are differences between the set of tactics involved when using inbound strategies for a B2C or B2B company, each involve this core aspect. By serving as a helpful resource and providing meaningful information to your customers, you can prove value while also establishing the benefits of your products or services.

Similar to the nature of the inbound methodology itself, our services are themselves structured as a continually-building relationship. Starting with intake, we work closely together to develop a deep understanding of your audience, tailoring our content strategy for most impact. The nature of this relationship is built on consistency, quality, and trust; that is why our inbound services are structured on a retainer-basis, allowing us to forge a deep and lasting business partnership of mutual-growth.

We utilize a dynamic operational framework that can be flexibly applied to the objectives of top concern over time; benefiting long-term strategic goals while also avoiding the pitfalls of project-by-project availability and pricing. This allows us to maintain consistency and enable a simpler process for clients, giving you the choice of reallocating resources as needs evolve, including blog posts, articles, infographics, eBooks, interactive forms, quizzes, & calculators, downloadable PDF toolkits, and other marketing collateral.

Our Process

How It Works

1. Campaign Strategy

Using our proprietary “Brand Personality” survey, we isolate the core of your messaging strategy and begin outlining our approach.

2. Copy Generation

Our copywriters and content specialists get to work handcrafting the perfect message to connect your brand with its ideal customers.

3. Design & Develop

Guided by our unified creative strategy, designers and developers begin producing final content & visual assets for your campaign.

4. Content Promotion

Our strategists promote campaign content on all viable channels, including email, web & social media, and search & display ads.

Inbound Methodology

A holistic business perspective to improve digital presence, customer retention, and boost sales growth through content marketing, unique offers for each stage of the customer lifecycle, and a focus on developing lasting customer bonds.

Build credibility

Show customers that you’re a leading authority in your field with informative blog posts, infographics, or brand video.

Establish loyal audiences

Demonstrating value with helpful content is the first step in building long-lasting customer bonds. Cement your loyal audience by continuing to nurture those relationships with unique content offers at each stage of the buyer journey.

Our work includes:
Creating Editorial Calendar
Post Scheduling & Timeline
Topic & Keyword research
Copywriting
Graphic Design
Content Strategy
Publishing & Cross-Posting
Content Analytics Reports
Project Management
Platform Integration

Interactive Content Marketing

From personality quizzes & topic tests to feedback-gathering forms, calculator modules, and social sharing contests, interactive content offers a fun and engaging customer experience.

Better Engagement, Better Data

Interactive content is not simply fun for the user, it is also highly-rewarding for your business processes. These dynamic modules allow companies to gather information and learn more about their audience, helping to serve more relevant offerings.

Official Agency Partner

We are an official agency partner of interactive platform, Involve.me. From interactive sales calculators to personality quizzes and intake forms, Involve.me allows us to generate compelling customer engagement modules that are optimized for conversions.

https://ink-creative.com/interactive-tools/marketing-roi-quiz/

Content for every medium.

Compelling content for your website social media sales process brand presence promotions email campaigns

Brand Collateral

Marketing & Media Kits

eBooks & Toolkits

White Papers & Case Studies

Gated Content

Social Media Assets

Infographics

Blog & Article Content

Sales & Pitch Decks

Brand Video

See client impact
in our case studies

Read our case study to see how we helped ClockInEasy boost organic traffic by over 600% and its double onsite conversion rate with effective UX consulting and inbound marketing services.

Learn more
6x
Organic Traffic
116%
CRO Boost
25%
Page Conversion Rate

Our Stack

A stack built for success, the platforms we use were hand-selected to drive impactful results.

We’ve developed our workflow from a set of industry-leading tools and services to form our own proprietary fulfillment platform. Don’t worry about needing to stay on the very bleeding edge of technology, we’ll handle it for you.

Google Adwords Certified - Google Certified Digital Marketers

Drop us a line

We are here to answer any question you may have